Shazam sees mobile music services growth exceed 500%

Shazam announces enriched mobile music experience through agreements with AMG and LyricFind

San Francisco and London, 23 October 2007 – Shazam, the world-leading mobile to web music services provider today celebrates record growth by announcing an increase in end-user traffic of 500 per cent in the last five months. Currently registering one and a half million calls per week, Shazam’s service has gone from strength to strength and now boasts 11 million unique users. The company is launching services in 25 new countries giving it coverage across 45 markets in all major territories including the United States, Europe, Latin America, Asia Pacific and MENA. Consolidating its position as a pioneer in mobile music, Shazam also today announces strategic agreements with All Media Guide (AMG) and LyricFind to integrate the world’s leading rich music content to provide the ultimate mobile music experience.

The agreements, which are extensions to Shazam’s core service of music recognition will provide users with a host of rich information (including artist biographies, album cover art, reviews, pictures and lyrcis) on over 4 million tracks and artists. Using this information, music lovers will be able to discover, purchase and interact with music while on the move, all from one application on their mobile phone. They will also be able to manage their historical discoveries, access track charts, purchase follow-on products and share their musical findings with their friends.

Mobile operators are also expected to benefit, with artists and record labels marketing music through mobile operators rather than through more traditional channels, as was the case with Prince’s decision to release his first single from Planet Earth in North America exclusively with Verizon in May 2007 which utilised Shazam’s music recognition services. As operators look towards offering richer content and media, services such as those provided by Shazam not only present operators with new revenue streams but also provide them with new ways of supporting creative entertainment. Shazam’s agreements with AMG and LyricFind are an ideal case in point. Average monthly usage levels are expected to quadruple as a result of the agreements, giving operators the opportunity to benefit from higher revenues, greater customer loyalty and significantly reduced churn.

[read more in press release]
[photo by JoshMcConnell]